About
Graphic Designer, Art Director, Creative Pro
About the
ARTIST
Christopher "Rolo" Rolofson
First and,
foremost, I’m
a storyteller.
I
am an art director and multidisciplinary designer with over 10 years of experience in agency, inhouse and freelance environments. I currently work for AXS TV as an Art Director and Senior Motion Graphics Designer, specializing in brand development for new shows and ongoing promotional marketing materials for the network.
CREATIVE SKILLS
- Brand Building
- Campaigns & Strategy
- Concept Development
- Creative Copywriting
LEADERSHIP SKILLS
- Art & Creative Direction
- Team Management
- Client Presentations
- Resource Management
Digital & Motion Graphics
In recent years, I have switched gears and now focus primarily on digital marketing and motion graphics. Projects include display advertising, email campaigns, web design, social campaigns, UI/UX, broadcast and radio.
I’ve spent a large portion of my career on print materials. Projects include ad campaigns, brand identities, logos, direct mail, brochures, retail/POP, trade show, outdoor, vehicle wraps, logos, posters, and multi-page publications.
ART DIRECTION & MANAGEMENT
I have led and managed creative teams from initial concepts through completion. Roles included creative development, art direction, supervising external resources, overseeing asset libraries, photo shoots, agency training, and process development.
Technical Skills
I began my career in primarily print, moved into digital, and now...motion graphics.
In the last four years, I’ve made a big push to grow my skills within the Adobe Creative Suite. I have completed training in After Effects, Premiere Pro and Audition.
Award Winning Design
NTCA Marketing Excellence Award
Category: Broadcast Campaign
Pieces: Whidbey Broadcast TV Spot
NTCA, 2020
American Inhouse Design Awards
Category: Social Media
Pieces: 5 Total Awards
DISH Music Social Series, Showtime Free Preview Post, Did You Know Post, Groundhog Day Post, Winter Olympics Post
GDUSA, 2018
American Inhouse Design Award
Category: Posters
Piece: PAWfest Summer Concert Poster Series
GDUSA, 2016
Silver Winner
Category: Illustration Campaign or Series
Piece: DISH Cares Infographic Series
Creativity International, 2016
Premier Print Awards
Category: Brochures and Collateral, Presentation Folders/Portfolios
Piece: 2012 and 2015 DISH Tech Guides
Printing Industries of America, 2012 & 2015
American Graphic Design Award
Category: Brochures and Collateral
Piece:2011 DISH Tech Guide
GDUSA, 2011
EDUCATION
Bachelor of Fine Arts, Graphic Design Concentration
Colorado State University
Work History
I have had the unique opportunity to work in corporate, agency and freelance jobs – all of which have helped me gain a comprehensive knowledge of different work environments, clients and cultures.
INHOUSE
Most of my experience is working for in-house teams that serve a larger enterprise of brands and products. I have held a variety of roles within the areas of design, art direction and management.
In that time I have worked across brands like DISH, SLING, OnTech, AXS TV, HDNet Movies and TNA IMPACT Wrestling.
Agency
Prior to working for in-house teams, I worked for a boutique design agency called O2 Creative in Winter Park, CO. As part of a 5-person shop, I worked as a designer, copywriter, account executive and project manager.
We serviced a variety of business across the Front Range including retail stores, restaurants, golf courses, ski resorts and real estate companies.
Freelance/Contract
In addition to working stints as a contractor for creative staffing firms, I have worked as a Freelancer my entire career. I enjoy developing identities for small business owners launching or rebranding their business.
I have done work for a variety of businesses including law firms, horse farms, health care clinics, home contractors, fitness organizations, and non-profits.
Other Resources
You can also follow me on Instagram or LinkedIn.