Broadcast spot advertising MLB Extra Innings channel to existing subscribers
The programming department came to our team to develop a cross-channel broadcast spot to advertise the MLB Extra Innings channel offering to existing subscribers. The chosen concept focuses on conveying the feel of the game through textures, in-game SFX, music and an “inside the stadium” visual theme. It was important to tell this story considering our target market hasn’t been able to attend a game due to the pandemic and has a strong desire to watch games in person.
I was responsible for the overall visual concept, storyboarding, editing, motion graphics, and sound design.
Credits:
Concept, Editing, Motion Graphics and Sound Design: Myself