Digital ad campaign across display and social media
Each year, DISH offers a special deal on Cyber Monday and promotes it only within the digital space, including display advertising, social media, and promotional landing pages. I was a lead designer on this specific ad campaign, focused on promoting the HopperGo as a free add-on when you signed up for DISH.
The product allowed customers to download content direct from their DVR on to a pocket size device to take with them on the go, allowing for easy offline viewing on a number of mobile devices. The holiday campaign used the products size as a point of interest to capture attention and drive engagement. This specific campaign used Facebook’s Canvas tool, a mobile-only, interactive ad experience with videos, carousels and more.
OneTen DISH Creative (dba "OneTen") is is the strategic and creative advertising agency housed within DISH. They believe in delivering high–impact creative for DISH that's grounded in business knowledge, design expertise and our invested passion for the brand.
